Knowledge Is Power: Learn the Business of Art

Artists often develop their creative practice without access to essential information about protecting, presenting, and earning from their work. Lunarsol partnered with Arterial, led by Scott “Sourdough” Power, to bring practical business education to incarcerated artists.

We transformed Arterial’s creative-industry expertise into an accessible digital course for Edovo. The curriculum introduces learners to branding, copyright, licensing, pricing, promotion, and the business decisions artists must navigate throughout their careers.

The course helps incarcerated artists see their creativity as both a form of expression and a viable professional path. Learners gain tools to protect their work, evaluate opportunities, communicate their value, and begin building more sustainable creative careers.